Prioritize Most Promising Leads
UserMotion’s predictive lead scoring algorithm helps B2B SaaS companies prioritize leads based on key product usage and behavioral analysis to enable your GTM team to focus on those most likely to buy.
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Take the Guesswork out of Lead Scoring​
Remove the guesswork for your sales team and help them get in touch with the right people at each account.
Multi-Dimensional Lead Scoring
Dive deeper with a multi-dimensional approach that goes beyond just Ideal Customer Profile (ICP) matching. Take into account firmographics technographic and behavioral data properties from multiple channels for best lead prioritization.
AI-Powered Algorithms
Benefit from AI self-learning models that continuously improve and adapt, ensuring your strategies evolve with changing market dynamics and customer behaviors
Don’t miss Intention Signals
Detect intention signals to seamlessly prioritize your leads and accounts. Focus on those with the highest revenue potential, or at risk of churn, ensuring your efforts are always well-placed.
Seamless Integration
UserMotion seamlessly integrates with your SaaS tool stack, gathering all necessary events and data to detect intention signals, and bring its powerful insights directly into your workflow.
What Makes UserMotion Unique?
Quick to set up, simple to use, and with numerous integrations. But there’s more. Explore some of our features and capabilities.
Predictive Lead Scoring
Predictive Lead Scoring algorithm identifies high-potential leads and ranks them based on buying signals, product usage data, Ideal Customer Profile Score, and more.
ICP Matching
UserMotion enhances your targeting strategy by precisely matching leads with your Ideal Customer Profile (ICP), ensuring you focus your efforts on the prospects most likely to convert and grow with your solution.
PQL Scoring​
UserMotion's PQL (Product Qualified Lead) Scoring algorithm identifies high-potential leads directly within your product usage data, enabling targeted engagement that maximizes conversion opportunities.
Customer Health Score
Customer 360 provides actionable insights and a Customer Health Score from customer interactions, encouraging proactive engagement, lowering churn, and building long-term relationships.
Expert Made Playbooks
Our Expert-made Playbooks are created using industry best practices to provide actionable step-by-step guidance to your GTM teams to engage customers and maximize conversion rates.
Enterprise-Grade Security
UserMotion delivers all enterprise-grade security. We protect your data with SOC 2 Type II compliance, regular security audits, and strict GDPR readiness. Single Sign-On simplifies access while customizing permissions.
Frequently Asked Questions
What is predictive lead scoring in B2B?
Predictive lead scoring is a method used in B2B marketing to rank leads based on their likelihood to convert into customers. It utilizes historical data and advanced analytics to predict which leads are most likely to drive revenue, enabling sales teams to prioritize their efforts more effectively.
What is UserMotion's predictive lead scoring?
UserMotion’s predictive lead scoring is an algorithm that evaluates and ranks leads based on various data points and behaviors. It leverages advanced analytics to provide businesses with a clear view of which leads are most likely to become customers.
How does UserMotion's predictive lead scoring differ from others?
UserMotion’s predictive lead scoring offers unique algorithms, user-friendly interfaces, various integrations, or other differentiating features that set it apart from competitors.Â
Can I customize the events used in UserMotion's predictive lead scoring?
UserMotion allows for customization based on specific events or triggers relevant to a business. You can tailor the criteria and events to best match your business needs.
Can I integrate UserMotion's predictive lead scoring with my CRM?
UserMotion is designed to integrate seamlessly with popular CRM platforms, including HubSpot and Intercom. This ensures that sales and marketing teams have access to real-time lead scores and can act on insights directly from their CRM.
Latest Resources for Predictive Lead Scoring
15 B2B Intent Data to x2 Sales (Examples and Tips)
15 first and third party b2b intent data examples that help you qualify your leads and prioritize high-potential accounts.
What is Intent Data for B2B Sales? (Examples & Tips)
Intent data, or also known as buyer/purchase signals, are the indicators that show a lead/user is performing activities towards purchase.
10 Buyer Intent Data Providers and Tools
We explored intent daha providers and tools that allow us to identify and interpret buying signals. Here to share 10 best of them:
